Heaptalk, Jakarta — Telegram, a cloud-based messaging app, published new monetization schemes for its creators, one of which is Star subscriptions (08/14). This scheme allows monthly paid subscriptions that users can purchase using the app’s digital currency to access a creator’s extra content.
Content creators can make special invite links that enable joining a channel in exchange for a monthly payment in Stars. “It takes just a few taps to create an exclusive channel for extra content, early access media, or VIP livestreams,” Telegram wrote on its official blog (08/14).
Another monetization scheme is Star Reaction. Users can support their favorite channels and content creators by sending them Stars using a new Star Reaction. Channel owners receive 100% of the stars, which can be converted into Toncoin cryptocurrency rewards or subsidized ads.
Posting paid photos and videos
Through paid media for bots, channel owners can also monetize their efforts by posting paid photos and videos on their channels. This update makes paid posts available to bots, including bot admins in channels and bots powering business accounts. This scheme opens new ways to automate channels and businesses or build sustainable services, including image generation and video upscaling.
Furthermore, Telegram charges next to zero commission when developers or channel owners use their stars to receive rewards in Toncoin. The app will subsidize ads with a 30% discount if content creators decide to reinvest stars into promoting their channel.
“With today’s update, we continue the tradition of giving back to our community. Meet Star Reactions and Star Subscriptions that let users support content creators, paid media for bots and Business accounts, and a new mode for Telegram Channels that lets admins post as their other channels or personal profiles,” Telegram concluded.
