Heaptalk, Jakarta — Indonesia’s Omnichannel startup Qiscus integrates artificial intelligence (AI) into its core omnichannel Customer Engagement services, underscoring its commitment to delivering more innovative, personalized, and responsive customer interactions for Southeast Asian businesses.
A report from Accenture highlights that 98% of businesses view technology as pivotal to transformation, with generative AI emerging as a key driver. This aligns with Qiscus’s vision, recognizing AI as a critical tool for staying competitive and meeting customers’ rising expectations, which demand seamless, intelligent, and integrated interactions across all touchpoints.
Since 2021, Qiscus has previously embraced AI to enhance customer engagement solutions, beginning with chatbot automation that significantly improved operational efficiency. Building on this foundation, the company recently launched Qiscus AI at Conversa 4.0, its flagship event. The platform is anchored on three strategic pillars: knowledge-driven intelligence, brand-aligned persona, and governance, all designed to enable businesses to craft superior customer experiences.
Over the past year, Qiscus has reported a remarkable 300% increase in adopting its AI-driven solutions, reflecting a growing demand for more efficient customer interaction tools. With the formation of a dedicated AI team, Qiscus is now poised to unlock AI’s full potential, focusing on research and development to guide the evolution of its technology.
“Real-time, personalized interactions are no longer enough. Customers now expect a more intuitive and intelligent experience at every engagement. AI enables businesses to exceed these expectations while remaining competitive in an ever-evolving digital landscape.” said Delta Purna Widyangga, CEO & Co-founder of Qiscus.
Qiscus has reported a remarkable 1.7-fold revenue increase, managing over 2 billion messages and witnessing a 123% growth in conversation volume. This impressive performance has also significantly boosted client revenue by up to 90%, marking a standout year in the company’s journey.
As an Omnichannel Customer Engagement Platform, Qiscus continues to innovate by delivering cutting-edge technologies that empower businesses in the digital age. By integrating over 20 communication channels—including WhatsApp, Instagram, and various e-commerce platforms—and introducing Robolabs LLM and Agent Copilot within its Qiscus AI ecosystem, the platform supports thousands of businesses and over 265 million end-users in navigating more advanced technology evolution.
This AI-driven transformation aligns with Qiscus’s strategic objective for 2024 to strengthen its foothold in Southeast Asia while setting the stage for broader expansion across Asia. By leveraging the advanced capabilities of Qiscus AI, the company is determined to establish itself as a key player in the AI domain on both regional and global stages.
“We envision 2025 as a pivotal year where Qiscus solidifies its position as a leader in AI-driven customer engagement. By integrating AI deeply into our platform, we are empowering businesses to create experiences that are not only efficient but also deeply relevant to their customers,” Delta added.
