Heaptalk, Jakarta — As part of the BCA Expoversary 2025 event held at the Indonesia Convention Exhibition (ICE) BSD, Tangerang (02/21), BCA Digital held a mini talk show titled “Talk About DUIT (Develop, Understand, Impact, Thrive)” to explain BCA Digital’s contributions and Corporate Social Initiative (CSI) efforts in providing financial education to increase the growth of blu by BCA Digital users.
Yoga T. Susilo, Head of Corporate Planning BCA Digital, stated that BCA Digital, through its digital banking platform blu by BCA Digital, continues to make significant contributions to the overall growth of the BCA Group.
“In 2024, BCA Digital recorded a net profit surge of 134.5% year-on-year, from Rp46 billion in 2023 to Rp108 billion in 2024. This growth was supported by a 30.7% increase in Total Third-Party Funds (TPF), reaching Rp11.7 trillion, and a 40.5% increase in credit disbursement, reaching Rp6.5 trillion. Additionally, the number of blu customers skyrocketed, reaching over 2.4 million users in 2024, showing public trust in the digital banking services offered by BCA Digital,” Yoga explained at the mini talk show at ICE BSD Tangerang (02/21).
Yoga also highlighted the clear contribution of BCA Digital in the BCA Group’s digital transformation. He said, “Through its innovations and digital banking services, BCA Digital continues to drive the growth of a broader digital banking ecosystem. In addition, BCA Digital’s operating income increased by 70% to reach Rp1.1 trillion, reflecting the success of its expansion and service optimization strategy. With these achievements, BCA Digital not only strengthens its position within the BCA Group ecosystem but also plays an important role in accelerating the growth of digital banking in Indonesia.”
Meanwhile, Ruli Himawan Nugroho, Head of Marketing & Communications BCA Digital, explained that BCA Digital continues to prepare multiple strategies to present unique selling points (USP) that differentiate it from competitors. “Starting from bluSaving, where customers can open up to 20 sub-accounts under one main account, bluGether is a joint savings feature ideal for collective fundraising, and there are various other features. Additionally, blu by BCA Digital has also collaborated with various platforms such as Blibli, MRT Jakarta, CGV Cinemas, Binus University, Garuda Indonesia, Kopi Kenangan, and many more. This allows customers to access our banking services directly from partner applications without switching apps, making BCA Digital’s services seamless and easy to use,” Ruli said.
Ruli added that BCA is present for the youth with bluAccount for Teens. This feature allows children who do not yet have an ID card to open a bank account under their parent’s supervision, hoping they can manage their finances smarter from an early age to achieve financial resolutions.
