Heaptalk, Jakarta – Indosat Ooredoo Hutchison (IOH) through one of its telco brand, Tri, organized H3RO Power Battle, an Esports competition, specifically for Mobile Legend.
The event was held from 26 July to 8 September 2024 in 20 location across Jakarta, Bogor, Depok, Tangerang, Karawang, Bekasi, Serang, and Sukabumi.
As cited in Indosat official release, H3RO Power Battle is expected to be a platform for gamers to maximize their potency in esports industry while embodying unlimited opportunity in the use of technology.
Chandra Pradyot Singh, EVP-Head of Circle Jakarta Raya Indosat Ooredoo Hutchison stated, “Indosat, through Tri, aims to be the top of mind provider for all Gen Z across Indonesia, one of which is in Sukabumi with the total user of 1 million people or 30% or the total population in Sukabumi. For this reason, Tri strives to create a creative and productive digital ecosystem for local people”.
The latest research released by Indosat recorded that 43% of Indonesian Gen Z spend times to play games every day, dominated by mobile phone games. In addition, the activity also opens new opportunities for the generation to be a professional esports athlete, content creator, game developer, and more. Perceiving this trend, Indosat organized H3RO Power Battle with the total prize of Rp 40 million.
One of the participants, Muhammad Ibnu Maulana, stated, “This event open opportunities to interact with gamer community from various background. H3RO Power Battle becomes more attractive because we can meet and play games together with new friends with various ages. Thus, it will be more challenging and interesting”.
To participate in the gaming event, esport lovers can register online and activate Tri or top up at the minimum of Rp 25 thousand.
In addition to hold enticing program, Indosat also continue to boost its infrastructure development, one of which is by enhancing the number of 4G BTS in
Jakarta Raya. According to Indosat, the total of its 4G BTS enhanced by 3,000 BTS compares to the previous year.
