Heaptalk, Jakarta — The Indonesian Franchise Association (AFI), in collaboration with Dyandra Promosindo, announced to reorganize the 22nd IFRA Business Expo 2024.
“The IFRA Business Expo 2024 is designed to connect businesses, foster innovation, and drive the growth of the franchise economy in Indonesia. This premier franchise exhibition in Indonesia will be held from August 16-18, 2024, at JCC Senayan, with a virtual expo running from August 16 to September 16, 2024, on the website www.ifra-indonesia.com,” explained Anang Sukandar, Chairman of the Indonesian Franchise Association (AFI), during the IFRA Business Expo 2024 press conference in South Jakarta
Anang Sukandar stated that the franchise industry in Indonesia has experienced significant growth in recent years. This development is expected to help SMEs dominate the Indonesian market.
“By holding this exhibition, we hope to introduce the franchise model, stimulate the economy, create job opportunities, and promote the growth of local franchises. These two goals are crucial in developing the franchise business in Indonesia,” said Anang Sukandar.
Meanwhile, Daswar Marpaung, President Director of Dyandra Promosindo, expected that this year’s IFRA exhibition would be one of the leading franchise exhibitions and conferences in Indonesia and the region. The event aims to connect franchisors, franchisees, and licensing experts worldwide with aspiring entrepreneurs looking to develop their business ideas.
“IFRA will showcase franchise businesses and serve as a networking platform for entrepreneurs and potential entrepreneurs to develop their businesses. The growth of this sector will also have a positive domino effect on Indonesia’s economy and create new job opportunities,” said Daswar.
As a Platinum Sponsor this year, Pertamina Patra Niaga will also revitalize the IFRA Business Expo 2024. Its booth will be present throughout the event. On this occasion, prospective partners can gather information about starting their businesses at gas stations. During the IFRA Business Expo 2024 Press Conference, Ega revealed that Pertamina Patra Niaga continues to develop the Non-Fuel Retail (NFR) business at gas stations to generate new revenue streams. Therefore, they are opening various business opportunities for collaboration as partners.