Heaptalk, Jakarta — Accor, a world-leading hospitality group, announced to launch its latest properties in several countries. The launching of the new properties aims to greet the new year and is expected to be visited by numerous tourists around the world, particularly in 2022.
The Chairman and CEO of Accor, Sébastien Bazin, delivered a statement, “Accor is a firm believer in the power of diversity in our workforce, our client base, and our brands. We continuously introduce fresh concepts and exciting new places to discover. By providing more than 300 new hotels and resorts opening their doors in 2022, we are confident that each member of our vast community of loyal guests around the world will find somewhere uniques to inspire their next journey,”
As the prominent international hotel operator across the Southeast Asia region, Accor enlarges its network with numerous fascinating new property, one of which is in Singapore. Accor will establish its initial Pullman hotels, namely Pullman Singapore Orchard, in the middle year with the capacity of 308 rooms that adopting dining concepts boldly.
In addition to open its new site on Singapore, the Hotel Group also will present The Admiral Hotel Manila in the Philippines. This latest hotel will employ a peculiar theme by presenting the local culture, heroism, and folk dance. Further, the Accor group will also initiate Swissôtel Clark located in North Manila that is claimed will be the highest hotel around the area. Swissôtel Clark hotel will offer a range of well-being and culinary Swiss-inspired concepts.
Indonesia also becomes an engaging target market for this group. Accor will debut a range of exciting hotels, including Grand Mercure Bali Legian Resort on the White Sands of Legian Beach and Mercure Pangkalan Bun in the Central Kalimantan, as well as Mercure Miri City Centre on Borneo.
Furthermore, The Chief Executive Officer of Accor in Southeast Asia, Japan, and South Korea, Garth Simmons, stated, “Accor Southeast Asia, Japan, and South Korea signed 6,900 rooms of 29 hotels across the region’s 12 countries, as well as 1,800 within four proprietary residences in 2021. This action indicates the confidence that owners have in the long-term future of tourism, as well as their faith in our world-class brands, powerful distribution platforms, and all lifestyle loyalty programs,”
On the other hand, Simmons also added, “We can’t wait to welcome guests to these interesting new addresses in the year ahead, as travel rebounds and people return to what they love doing most such as exploring new places, seeking enriching experiences, and connecting with another,”
Accor’s network across Europe continues to be amplified with recent and upcoming openings. Paris returns as its target market considering to the place’s role as the Group’s headquarters, boosted by its sponsorship of the Paris Saint-Germain Football Club. Furthermore, on the place, the Group is set to support the Olympic and Paralympic Games 2024. The multinational hospitality group will also welcome new additions for this city, including MGallery Issy-les-Moulineaux Domaine de la Reine Margot, and greet Paris Vincennes In 2022.
Another impressive market of Accor is The Middle East region. This hospitality group has been selected as the official accommodation provider for visitors to World Cup 2022 in Qatar. This brand will contribute team members to operate more than 6,000 rooms in apartments and villas across the Gulf Arab state.
Domestic tourism continues to increase, particularly among Russian travelers accustomed to international services and high standards of vacation experiences. Russia has also become another important market of Accor Group by augmenting its portfolio across the country with a diverse range of destinations, namely Novotel Moscow ComCity, Ibis Styles Kogalym Russia, and Mövenpick Resort and Spa Anapa Miracleon.
“Accor’s development pipeline is very robust, and we are delighted to bring so many projects in 2022. Our hoteliers all over the world are eager to welcome guests to introduce them to new places and favorite destinations, in a much bigger way than we have done over the past couple of years,” said Agnès Roquefort, Global Chief Development Officer of Accor.
