Blibli has also demonstrated fantastic performance for its income worth Rp2.83 trillion, enhancing 20,88% in the Q1 of 2023.
Heaptalk, Jakarta — Djarum-backed omnichannel platform Blibli will celebrate its 12th anniversary at the end of July 2023.
In its twelve years of operations, this Indonesia’s e-commerce company has continued to innovate and has fulfilled 90% daily necessities of its retail and institution consumers. On the other hand, Blibli also routinely holds Blibli Pay Day (BPD) to continue to boost sales transactions. According to the internal data of this company with an issuer code BELI, the platform has increased its customer transactions by 40% and transaction value by 30% compared to regular days.
In terms of its business performance, the company has also demonstrated its fantastic performance for its income worth Rp2.83 trillion, enhancing 20,88% in the Q1 of 2023, compared to a similar quarter last year worth Rp3.17 trillion. This e-commerce company also has managed its loss of 17.8%, becoming Rp878.18 billion in Q1 of 2023.
During the media briefing agenda in Jakarta, CEO and Co-Founder of Blibli, Kusumo Martanto, admitted, “We will continue to place customers as the main focus and focus on developing a seamless omnichannel strategy. The company is on the right track to grow consistently and sustainably. For this reason, our efforts can have a positive impact that can provide optimal returns to stakeholders and shareholders and encourage the trade sector in Indonesia,”
To continue strengthening its business operations and providing additional customer requisites, Blibli also cooperates with Indodana to introduce the Blibli Tiket PayLater feature as its other innovation to bolster users in experiencing integrated installments without credit cards.
“With this feature, we provide convenience and flexibility of payment options in our ecosystem. This step also strengthens Blibli in encouraging the development of the Blibli Tiket platform,” affirmed blibli’s Chief Marketing Officer, Edward Kilian
Offering attractive programs on its 12th anniversary
Besides recording outstanding performance, this e-commerce platform will present the Blibli Annive12sary program from July 18th to 24th, 2023, for various categories, such as Mom and Kids Day, Lifestyle Day, Health, and Beauty Day, Automotive, and Hobbies Day, Weekend Groceries Day, Home and Entertainment Day. This promos day program will only have a shopping flash sale at Rp12 for all items.
This program will continue until its anniversary peak on July 25th to 27th, 2023. During this period, customers can obtain discount promos and other special offers in one online shopping visit, from free shipping up to 12 times and flash sales. Rp12, up to the opportunity to get cashback up to Rp1.2 million.
Meanwhile, the Blibli anniversary program will also include Blibli Tiket Rewards Program Points up to Rp180,000 from July 12th to August 12th, 2023, which can be used on the Blibli platform, Tiket.com, and the premium groceries Ranch Market network. Also, the new Blibli Tiket PayLater users can seize an installment promo of up to 0% and a 50% savings promo.
