Heaptalk, Jakarta — PT Unilever Indonesia, Tbk, has closed its net income performance of US$296 million, or equal to Rp4.6 trillion in the third quartal of 2022, growing 5.3% YoY, compared to the former of USD281 million in a similar period last year.
According to the company financial report in Q3, until September 2022, this net income has also been bolstered by a net sales performance of USD2,032 billion. The result had developed 5.0% YoY, compared to the previous year of USD1.93 billion in the same period.
Further, as the most significant contributor to company sales, the household and body care segments also demonstrated an uplift with a value worth USD1.34 billion from January to September 2022. The sales value went up 3.91%, compared to the last year of USD1.29 billion. While in the food and beverage segment, Unilever Indonesia has noted net sales of USD649 million, climbing at 7.27% YoY compared to the earlier outcome worth USD642 million in 2021.
Refers to the Nielsen report, the President Director of Unilever Indonesia, Ira Noviarti, revealed the competitiveness of Unilever continued to go strong in Q3. In addition, the company’s market share has also evolved in value and volume for the last three months compared to the earlier period. She also elaborated that the company’s incredible performance is supported by e-commerce and Unilever Food Solution (UFS), which cultivated over 50% during this quarter.
Furthermore, Ira also explained this foremost holding company of consumer goods had put the investment level properly, expecting to develop the competitiveness of its brand through the advertising investment growth of 27%. To amplify the company’s business fundamentals while ensuring the capability to reach a future fit to the market, Unilever initiated its channel transformation journey in the second semester of 2021.
“Responding to the channel transformation that commenced last year, we have minimized the stock from the trade side in Q3 and will continue until Q4 2022. I comprehend the importance of a future-fit business establishment and efficient system creation to respond to the market more quickly. Thus, our innovation can reach consumers sooner to help them foster a sell-out trade growth competitively,” affirmed Ira. (10/27)
Unaffected by this stock reduction, the company’s sales to outlets and consumers through customers have grown enormously by 7.1% in Q3.
To continue strengthening its business fundamental, the team would execute five strategic priorities: unlocking the exhaustive potential of the brands and highlighting the primary products through an innovative marketing program, broadening the company portfolios into the premium level and value segment, amplifying a leadership in the main channels and future channels, implementing E-Everything in the entire business line-up, and maintaining the sustainable business paradigm.
“We are extremely confident our strategic priorities is a proper plan to generate more consistent, competitive, profitable, and sustainable business for the long-term,” Ira said in her conclusion.
