Heaptalk, Jakarta — Canadian multinational retailer specializing in footwear and accessories Aldo ties with Wicked to roll out a limited-edition capsule. Launched on October 17th, the collection is inspired by the musical-film, Wicked that reflects enchantment and spirit of the two companies.
In more detail, the capsule collection combines contemporary design with imaginative detail which is expected to add magic touch to every Aldo’s consumer step. The collection also contains a philosophy to revive Oz magic world through various products, including footwear, bags, and accessories for men and women.
“Each designed to reflect the distinct personalities of the characters Elphaba and Glinda. The limited edition presents various styles, such as pumps, loafers, and bags, offered in color palettes inspired by Elphaba’s deep emerald tones and Glinda’s signature pink hues.”
Moreover, this heels also is equipped with Aldo Pillow Walk, Aldo’s technology who apply double layer foam and soft sole.
The collaboration with Wicked and Universal Products and Experiences just like dream comes true. Cooperate with film who represent strong empowerment and iconography theme is amazing experiences for us. We have a chance to combine ALDO’s DNA with Elphaba and Glinda’s style which is truly inspiring and we hope our consumers can feel the spirit,” stated Daianara Grullon Amalfitano, Chief of ALDO Brand and Product Officer.
In Indonesia, this collection is available both in Aldo Indonesia’s online store and offline store such as in Grand Indonesia, Mall Kelapa Gading, Plaza Senayan, Paris Van Java Bandung, Pakuwon Mall Surabaya, and Beachwalk Bali. Meanwhile, the cinematic version of Wicked will be released on November 22, 2024.