Launching a new App Builder, AnyMind Group claimed this application is a great resource for development efficiency that can be increased by 30% – 40%.
Heaptalk, Jakarta — AnyMind Group, an end-to-end commerce enablement company, has released App Builder, which will provide engineering resources from the company to help website-based news publishers convert their website-based news publishers into mobile apps shortly and enable the opening up of new revenue and user engagement opportunities.
In more detail, publishers that have converted their websites into mobile apps will also have an out-of-box connection AnyManager and access tools, such as app store analytics and AnyManager SDK as a software development kit that streamlines demand from major demand partners, including AnyMind Group-owned POKKT, along with AdColony, AppLovin, Facebook, InMobi, MoPub, Tapjoy, Unity Ads, and ironSource.
These features are additional technology of the platform’s capabilities for web publishers, including the ability to manage and track website and application performance on a single dashboard, AnyManager Tag Service, which funnels demand from over 100 demand partners, AnyManager GAMES, Core Web Vitals, analytics, Story Engine, integrated audience identification solutions, and third-party advertisement verification.
To attract and acquire new mobile application users, publishers can tap into AnyMind Group’s marketing platforms, including AnyTag for influencer marketing and AnyDigital and POKKT for web and in-app advertising.
AnyMind Group will also leverage Flutter New Toolkit, an open-source framework by Google, to contribute to the conversion from a website to a mobile application, and news publishers can also request customization or development of application widgets.
On the launch of App Builder, Hitoshi Maruyama, Managing Director of Publisher Growth AnyMind Group, voiced, “Shortly, news publishers will need to have a mobile app offering to satisfy their users better, and App Builder is a great resource for development efficiency that can be increased by 30% – 40% and required fewer engineers working on it and allowed for feature releases to increase by 120% – 150%, compared to before the switch. We are also looking to enhance features on AnyManager to back publishers get the most out of their mobile apps,”
