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Job Seeker Trends in the New Normal Era: Working in Corporate is Favourable 

Wulan by Wulan
March 22, 2024
in News, Technology
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Job Seeker Trends in the New Normal Era: Working in Corporate is Favourable - Business Profesional Portal
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Heaptalk, Jakarta – In collaboration with Job2Go, Deka Insight surveyed the Trends and Behavior of Indonesian Job Seekers in the New Normal Era. In the survey, it describes that there were ten companies or institutions that were most attractive to job seekers during the corona pandemic.

Chief Strategy Officer of DkStratt & Deka Insight Godo Tjahjono said that one of the most popular jobs for job seekers is in State-Owned Enterprises (BUMN). PT Pertamina (Persero) is the most attractive to job seekers as for oil and gas companies.

Meanwhile, the electronic trading company (e-commerce) Tokopedia took third place. Not only that, but job applicants are also eyeing multinational companies such as Google, Unilever, Shopee, ministries or government, Gojek, Bank BCA, and universities or schools.

Meanwhile, in terms of occupation, the survey found that the most popular field was financing, with 10% of the respondents. Then, the food and beverage sector (Food and Beverages) was 9%, market place and e-commerce were 9%, and retail and trade were 8%. “Even though food and beverages have been quite affected, it doesn’t dampen job applicants’ interest,” he said.

Ten companies or institutions most interested in Indonesian job seekers (Job2Go and Deka Insight) Next, the most popular job positions are administration as much as 28% of the total respondents, marketing and sales as much as 25%, human resources and training 15%, operational 14%, and finance 13%.

According to him, the survey results showed that none of the respondents were interested in working in the transportation and logistics sectors. Moreover, transportation is one of the sectors most affected during the Covid-19 pandemic. Most of the respondents surveyed were interested in permanent employment status, namely around 76%.

Respondents also prefer to have permanent employees’ status, even though their income is lower than that of freelancing. “Because job security is a priority nowadays,” he said. Job2Go CEO Kurniawan Santoso noted that companies that have been around for a long time are the target of job applicants – as it has proven to be able to withstand various economic challenges.

“So whether the company will survive or already proven from the various trials of the times, this factor is important,” he said. However, some respondents chose a new company because technological developments had contributed to a career leap, and it can provide opportunities for employees who have creativity.

The survey addresses the top tier cities like Greater Jakarta, Bandung, Semarang, Yogyakarta, Surabaya, Medan, Denpasar, and Makassar, with 522 respondents. The participant involved 53% of male respondents and 47% of female respondents. And for the age group, it was dominated by the age of 20-24 years, which was as much as 52%, age 25-29 years amounting to 27%, and respondents aged 30-34 years 20%.

Besides, as many as 53% of job seekers who took the survey had a final high school education level or equivalent. The rest, as much as 34% of the respondents, have the latest bachelor’s degree, 11% diploma, and 2% master’s degree. Godo also noted that 74% of all respondents were job seekers who took the survey as single. Then, 19% of respondents are currently working on contract or outsourcing, 14% are fresh graduates, and 12% are final year students. As many as 1 in 3 job seekers have used and are currently not working.

Most Wanted Talent During the New Normal/

New normal today is at the same time with the shifting industry into 4.0. A 2019 McKinsey Global Institute Analysis study finds that globally some 375 million talents may change their job category and have to find a job for fresh graduates. And in this situation working is tend to be done more dynamic, with automation, and virtual. And undoubtedly, this change will have an impact on employment.

Also, according to Nia Sarinastiti, Inclusion & Diversity Lead Accenture in Indonesia, those who are looking for in the future are individuals who can work with a more productive and adaptive approach by utilizing digital technology. “All talents in the world will be affected. Now the question is, what can we prepare? ”

It is best to learn online courses for abilities such as programming, design, writing, social media, business analyst, and project management to adjust to the current demand. Because what is needed in the fourth industrial revolution, which will become the world of work in the future?

“Companies want creative talents to experiment. Not only acknowledging and accepting the situation as it is but must give challenges to yourself. We do not only do what we are asked to do but work beyond. Of course, because of that, we have to be more agile, “explained Nia.

According to Lily Surya, Managing Partner of Egon Zehnder Indonesia, a human resource consulting agency, in an era that is often associated with big data, companies need people who can connect a lot of that then make assessments and make strategies based on existing data. On the other hand, as talents, we must also be prepared as most of the companies are tend to talent validation through a self-assessment that based on the data and profile.

He gave an example; large companies such as Wallmart in the United States use big data to find the best store managers. Through data such as sales figures, employee turnover, and engagement with subordinates, they can know which manager is the best. Although digital technology is increasingly playing a role in work, technical skills are also needed in the future, but the most important thing is the growth mindset.

“Individually, we must not only have one skill. We must be willing and courageous to try new things, do things differently, and take feedback. Listening to suggestions and continuing to learn how to do something better than before, “said Lily.

Facing a world that demands good digital literacy, Lily is quite optimistic that even those without a science and technology background can participate. “As long as we have a growth mindset, we can make changes,” he said.

He added the corporation expects employees who are always trying to make changes and desire to automate repeatable processes and employees who are creative and create something new. With consistent changes and innovations, the corporate is also expecting employees to remain a high engagement as they must always take the initiative with new ideas and projects.

President Joko Widodo had offered several tips to face industrial change challenges when he gave a public lecture at the Hankuk University of Foreign Studies (HUFS), Seoul, South Korea, 19 September. First, stay calm and continue to be positive and optimistic. Second, don’t be afraid to try, because he believes it’s better to try something new, even though there is a risk of failure, than not to try at all. Third, the most important thing is to take action. He advised us to start the smallest effort.

“Make yourself relevant, open to collaboration, flexible, agile, and willing to learn. If we don’t want to, it will be difficult. This applies to all individuals, all ages, both men and women, “said Nia.

Tags: trend bekerjaworking trend during pandemicworking trend today

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