Heaptalk, Singapore – Global online travel company Trip.com announces that its March 3.3 promotional campaign managed to gain significant traction across Asia and Europe.
The 3.3 mega sale reported to attract over 700 million impressions across multiple product lines, spanning flights, hotels, and attractions in APAC, Europe and the US market. The popularity of these days has further seen a record uplift in traffic year-over-year.
The success of Trip.com promotional campaign bring a positive impact which leverage its total gross merchandise value (GMV) up compared to the 3.3 sale period last year. As cited in PRNews, the impressive growth was seen across destinations, with markets such as Japan experiencing standout results in particular.
The number of downloads of this platform also demonstrated good result. Even, Trip.com becomes a trending as the number one app in the free travel app rankings on the Apple App Store and Google Play Store in Hong Kong SAR, South Korea and Singapore.
Trip.com‘s COO, Schubert Lou, said, “Trip.com is proud to celebrate its phenomenal success with outstanding results for our 3.3 Mega Sale. We are confident that our double-date promotions will continue to attract global customers who seek to travel in style and comfort with the best possible deals.”
He added, “The growing popularity of our all-in-one app is a testament to our unwavering commitment to delivering unbeatable deals on flights, hotels, and attractions to customers worldwide.”
According to the company’s official release, Trip.com has been successful in appealing to the global consumer market through its strategic branding initiatives and double-date promotions. With the ever-evolving e-commerce landscape and the success of these double-date promotions, the consumers expect to see more great promotions across Trip.com in the future.