Heaptalk, Jakarta — Atma, a social job platform powered by the community, has successfully secured over USD5 million, and exceeds its pre-seed funding round’s target. The fresh injection is known to lead by AC Ventures, and supported by the participation of Global Founders Capital.
Several founders and executives of the foremost companies also joined this round as strategic angel investors, including the founders of GoTo Group, Advance Intelligence Group, Ula, Lummo, Sampoerna Strategic, MMS Group, Kopi Kenangan, and Xiaomi.
With the new funding, the company plans to manage its capital to increase product and service quality, execute a go-to-market strategy, and expand the team. Concurrently, as a part of its dedication to society, Atma intends to build the most engaged community for middle and lower-income job seekers to get a better life.
Edy Tan, Co-founder and CEO of Atma, drew inspiration from the social impact that Gojek delivered to 2.5 million drivers in the informal sector based on his experience working closely with driver communities while serving as an Executive at Gojek. He aims to do the same with the broader population by extending into the formal sector.
Further, he set the lower and middle-income segment of the working-age population in Indonesia – individuals earning less than Rp10 million per month (or approximately USD700) as the target. The collective aspiration for better income opportunities by over 100 million people in this segment serves as the founding motivation for Atma.
Setting the formal sector as its target, Edy found that the existing employment companies adopt an inefficient recruitment process. It takes a long lead time to perform several procedures – observing the potential candidates, screening suitable Curriculum Vitae, and conducting interviews. This process frequently leads prospective workers to feel neglected for a long time.
Multiple pain points have been rooted for a long time. The existence of internet technology has also not been able to give a comprehensive solution to this obstacle. Perceiving this issue, Edy presents Atma with its major scale to redefine the job hunt process.
“Job seekers from the lower and middle-income define their job search experience as a traumatizing emotionally, while the company describes the candidate finding as a random process (random walk). We are building the product to transform job seekers’ and employers’ experiences entirely with our first-principle principle. An easiness, interactivity, sociability, personalization, and gamification will be our product’s core element,” uttered Edy.
Founded in 2022, Atma was established by Edy Tan, a former Chief of Driver at Gojek; Chris Gunawan, former Co-Founder of RestoDepot and Product Executive at Vara; Susan Suhargo, former Strategic Initiatives at Tencent and Regional Marketing at Gojek.
Also, Edy is working with Tim Young, former Investor at Atlas Asset Management and Fixed Income Trader at HSBC, and Monica Oudang, Head of YABB – GoTo Foundation and former CHRO at Gojek, that serves as an advisor, to present this job search platform.
The Founder and Managing Partner of AC Ventures, Michael Soerijadji, stated, “More than 100 million active employees around middle and lower-income encountered significant inefficiency to find an appropriate job aligned with their skills and preferences. Atma will espouse job seekers to discover the proper positions and provide career development through additional training.”
Michael added that this social job search platform supports recruiters in choosing applicants with more relevant eligibility. Atma is believed to redefine the job search experience and facilitate candidates in increasing their expertise.
Indonesia has penetrated the tech-enabled, community-driven-X era where people’s activities are influenced by individuals or groups of people. The community can provide an identity, connection, support, and enhancement for jobseekers.
“We can seize the attention to win the market through this community. Atma is pleased to have the trust of well-known investors, best-in-class entrepreneurs, and great forward-thinking talents to stand up for our shared mission,” affirmed Edy to appreciate the investors involved. (SFM)
