Asephi and the Moroccan Chamber of Handicrafts in Casablanca signed a memorandum of understanding (MoU) to exchange the experience and skills of handicrafts artisans.
Heaptalk, Jakarta — Indonesian Handicraft Producers and Exporters Association (Asephi) explores a partnership with the Moroccan Chamber of Handicrafts in Casablanca to expand handicrafts artisans’ experience and skills in both countries. This partnership was marked by the signing of a memorandum of understanding (MoU) by both parties at the International Handicraft Trade Fair (Inacraft) 2023 which takes place at the JCC, Jakarta (03/03).
This collaboration is motivated by the strong role of handicrafts and creative arts in the social and economic sectors in Indonesia and Morocco. Besides, the handicrafts and art products of the two countries inherit their respective historical and ancestral symbols.
“Morocco and Indonesia are respectively countries where handicrafts and creative arts are very present in the social and economic platform. It has some ancestral and historical symbolism of all that is meant by handmade for us our two respective cultures,” said the President of the Chamber of Handicrafts of the Casablanca-Settat Region, Jalila Morsli, after signing the MoU at Inacraft 2023 in Jakarta (03/ 03).
Further, Jalila expects that this partnership will enable the two countries to share manual skills in creating handicrafts and art products. In addition, she also encourages cultural exchange between Indonesia in Southeast Asia and Morocco in North Africa.
To explore the potential market in Indonesia and Morocco
She voiced, “It was for us a very good opportunity to come to visit Inacraft first and also to sign this memorandum of understanding between Asephi and the Moroccan Chamber of Handicrafts in order mainly to share the good practices because there are a lot of common goods and crafts that we are working on in our country, and also share experiences and share the manual skills of the handicrafts artisans in order to enrich the cultural exchange between East Asia and Morocco in North Africa.”
Moreover, the Moroccan Chamber of Handicrafts in Casablanca and Asephi will also explore the potential for a mutually beneficial market. Representatives of both parties can visit each other’s events to showcase their products.
Jalila added, “We have a lot of common ground and common things to share. Probably this is the beginning of a lot of visits, future visits, and also probably exposition. We can invite handicrafts and art creators from Indonesia to Morocco, we have a national week of handicrafts and arts that will be next October.”
Apart from the MoU, Jalila expressed her admiration for Inacraft which is held in collaboration with Asephi and Mediatama Binakreasi. “This is an extraordinary event. When I came here this morning, I saw that many visitors had come to visit and see handmade products. Indonesia is a very culturally rich country, you have a very rich culture, great history, and great diversity as well,” concluded Jalila.